Melt Glass Art Supply, located in Downtown Vancouver, WA, is a woman-owned small business rooted in the belief that creativity is the key to self-expression and building meaningful community bonds. Offering a wide range of tools, materials, and workshops, Melt has become a cherished destination for glass artists of all backgrounds, from seasoned professionals to first-time hobbyists.
Melt’s customers reflect a dynamic community that values the art of glasswork. This diversity, paired with the shop’s unwavering commitment to creativity, has cemented Melt’s place as a cornerstone of the local artistic scene. With a desire to grow their digital presence while staying true to their mission, Melt partnered with Riparian Media to share their story, engage with artists, and inspire a new wave of creativity.
When Melt came to Riparian Media in December 2023, their social media presence wasn’t reflecting the energy and creativity of the shop itself. The content was inconsistent, the audience was small, and social media wasn’t translating into the kind of visibility or sales that a business this special deserves. Melt needed a partner who could take social off their plate, build a real audience, and turn online attention into foot traffic and revenue.
When Melt came to Riparian Media in December 2023, their social media presence wasn’t reflecting the energy and creativity of the shop itself. The content was inconsistent, the audience was small, and social media wasn’t translating into the kind of visibility or sales that a business this special deserves. Melt needed a partner who could take social off their plate, build a real audience, and turn online attention into foot traffic and revenue.
16%+
Increase in sales since partnering with Riparian Media
Melt’s social presence is proof that niche doesn’t mean small. With 1.5 million reel views and a growing community of glass art enthusiasts, the foundation is strong, and we’re just getting started.
We’re continuing to manage Melt’s social media and produce the short-form video content that’s driven their growth. The focus ahead is building on that Facebook momentum while accelerating Instagram’s growth to give Melt a powerful presence across both platforms.
